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Ezine/Articles - the Magic Wand for your Online Business ?
Why write articles ? Or publish an Ezine ? Simple - here are 4 extremely good reasons!
- Build Targeted Traffic to Your Website !
The keyword
here is "targeted".
Ezine articles are one of the surest and fastest ways of building targeted traffic to your site.
Here's why - Reputable ezine publishers have earned the trust of their readers.
If a publisher accepts your articles, it will be relevant to their readers. Thus you'll
get maximum exposure to a targeted and receptive audience.
And, if a reader clicks through to your site via your resource box, you
can bet that they're interested in what you have to offer!
- Prime Position Ads in Dozens of Ezines!
Do you pay any attention to
ezine ads ? If you're like me, I always zoom in on the table of contents and then
the actual contents that interests me. Somehow, my eyes have been "trained" to automatically
skip any "sponsored" ads ;-)
Now, imagine, your article is one of the featured articles in the ezine! Would that
carry more weight than a Top sponsor ad or even a solo-mailing ? Would an interested
reader click on your resource box ? You bet ! You've just been endorsed by the Ezine Publisher !
- Establish your Credibility on the Web
Have you ever wondered how does one become an "expert" on the Web ? This is probably
how it happened - You see 3 or 4 articles by that person in your favorite ezines.
Then you see those articles on various websites, and before you know it, subconsciously,
that person has become an "expert" in your eyes !
This is the secret of power of Ezine articles. Once people have seen your name 10 or 20
times in newsletters and on websites, they'll unconsciously begin to think of you as an
expert.
That's how branding works!
- Boost Your Ranking in the Search Engines
And it gets better! Your articles will be archived by most of the
Ezine Publishers. Imagine having hundreds - or even thousands of websites
archiving your article and linking back to you! Your link popularity will skyrocket!
The net result ? A 'multiplier' effect - where you not only get traffic
from other people's websites, but you'll also get higher listings in the
Search Engines as well !
Can't wait to get started ? That's how I felt when I read
"The Ezine Writer" and "The easyEzine Toolkit"
The focus of Ezine Writer is on teaching you how to write effectively,
how to brainstorm for topics, research for materials and how to promote
your articles to various ezines. It has many thought provoking tips to
get your creative juices flowing!
The Ezine Toolkit on the other hand, focuses more on "publishing a profitable ezine".
It covers all the "technical" and "profitability" aspects of publishing your ezine - i.e.
using the right template, choosing a niche topic, testing your chosen topic,
naming your ezine for maximum readership, building a large, targeted subscribers, etc
Combined, these 2 packages provide an un-beatable powerhouse combination that will
draw targeted traffic to your site like a magnet, boost your listing in the search
engines and position yourself as the expert in your niche.
The only "snag" here is, it will require effort and discipline on your
part to write, write and write - to put into practice what you've learnt.
The Ezine Writer - by Michael Southon
If you're a budding ezine writer,
The Ezine Writer is a definite must !
The thrust of this book is to coach and help you be an effective
writer - how to write profitable articles that engage your readers and gets them to click
on your resource box!
I find section 4 - "How to Mind-Map Your articles" particularly helpful.
It's a great method to organize your thoughts - especially when you have 101 different
ideas running in your head!
Various methods are presented on how to write powerful and engaging articles, e.g.
- how to make your article flow,
- how to get your readers to "participate" in the article,
- how to write the Opening Sentence that will intrigue and engage your readers!
You'll also receive Michael's personal swipe file of opening phrases -
"75 Ways to Grab Your Readers (and Editors) attention and Keep Them Reading Your Article
All the Way to your Resource box" - it's a real gem !
Here are 3 examples:
- Imagine waking up one morning ....
- Ever wonder if ...
- Have you ever considered ...
Do you see how those opening phrases engage the reader ? Arouses their curiosity ?
It causes them to want to continue reading.
Another gem is the chapter on "How to Pull a Bigger Response from Your Resource Box".
You may have written an excellent article, the reader may have been enlightened - BUT,
how do get the reader to click on your resource box ?
Tip #1 - Michael Southon says, "Don't try to Sell Anything!" This is the biggest
mistake made by many writers. Your resource box should have one purpose and one purpose
only - to get people to click through to your website!
As for tip #2, #3 and #4, you've gotta get this book !
Pick up your copy here
EasyEzine Toolkit - by Michael Green
The thrust of this toolkit is on publishing a profitable ezine.
If you've been publishing your ezine for some time, and wanted to
give it the extra boost or zest, you will definitely want to check out this
Toolkit -
It covers all the "technical" and "profitability" aspects of publishing
your ezine - i.e. using the right template, choosing a niche topic, naming
your ezine for maximum readership, building a large, targeted subscribers, etc
My favorite chapter is chapter 9 - "Naming Your Ezine" - Michael asserts that it is
absolutely crucial to give your ezine a "ton of personality"
for maximum readership and success!
For example, if your ezine is intended for moms who stay at home,
which one has more "personality" ? Which ezine stands out ? Which one would you subscribe to ?
- The Work From Home Ezine" OR
- "Moms Profit From Home Ezine" ?
Finally, the professionally designed bonus template will get you up and running in no time!
Just cut and paste your contents into it and you're ready to go!
Click here for the
EasyEzine Toolkit
Directory of Ezines - established since 1998 !
Sometimes, a gem can be right under my nose and I would fail to see it !
Today, with so many new online businesses popping up like clockwork, it's
quite refreshing to see a solid company providing quality services top marketers
like Yanik Silver, Terry Dean, Jim Daneils, etc ... since 1998 !
With 100,000s of ezines out there (possibly more) ... the "Directory of Ezines"
is an indispensable resource to find quality ezines that accepts ads
- it has over 100 searchable ezine categories!
If you're an ezine publisher, it's also an excellent place to expose your
ezines to advertisers.
Here's what Jim Daniels said (extracted from Directory of Ezine)
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"Your new site looks great. And I can vouch for the quality of your database. It's no wonder you've been thriving since back in the early years of the web!"
Best regards,
Jim Daniels
www.bizweb2000.com
www.Make-A-Living-Online.com
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Check it out here
Summary
If you're a budding writer, get the
Ezine Writer. You'll be a seasoned writer in no time!
If you're a seasoned writer, get the
"Toolkit" to take your ezine to a higher level
And, if you're serious about using the
"Ezine Magic Wand" for your online business,
I'd recommend you get both!
BUT, if you're just going to read and not do anything about it, then you're better
off donating the money to your favorite charity :-)
"Double Product" Satisfaction Guarantee
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Your satisfaction is our utmost priority. Although
the products above are not mine, I know the owners personally and I'm using them
myself. As such, I have no problem giving you this unique guarantee - if, for
any reason the products above failed to live up to your expectation, not only
do you get a full refund from the owners, but I will personally offer you
one of my scripts (either easyClickMate or easyClick404) PLUS free install
for your trouble!
Just send me an email with your Clickbank receipt number.
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Sincerely,

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