The ClickBank Hoplink is a propriety linking system where ClickBank affiliates use to promote the 10,000+ publishers in the ClickBank network.
In your ClickBank Account - under “Account Settings” –> “My Site”, you will see a field called “Hoplink Target URL”. This is the landing page (sometimes also known as your ‘pitch page’) where your affiliates will send traffic. Usually, this will be the URL of your sales copy.
This setup works fine if you are selling only 1 product per ClickBank account.
Here’s how the process work:
visitors –> affiliate’s hoplink –> ClickBank –> Your sales/product page
The *problem* arises when you want to sell multiple products (ClickBank allows up to 500 different products/prices) per publisher account.
How does your affiliate(s) send traffic to your individual product pages if there is only 1
landing page (default hoplink URL) ?
EasyClickmate is a 3rd party script (an add-on wrapper if you will to ClickBank). It allows your affiliates to redirect traffic to multiple product pages - despite the fact that there is only 1 landing page in your ClickBank account.
Instead of specifying your sales page URL in the default hoplink field, insert easyClickmate’s link instead. It will then work its magic and allows your affiliates to send targeted traffic to your individual product pages. *
*note: your ClickBank Affiliates will need to use their customized easyclickmate’s link in order to take advantage of this feature.
EasyClickMate (ECM) adds a ‘wrapper’ function around ClickBank, i.e.
visitors –> affiliate’s ECM link –> ClickBank –> ECM –> Your sales/products page.
EasyClickMate will redirect the visitors to the appropriate product pages - even if they are on different domains/websites.
Question - What about existing ClickBank Affiliates who are still using the hoplink?
In easyClickMate’s admin panel - there is a field called ‘Default Product Page’. Now, instead of specifying your sales page in ClickBank’s ‘default hoplink field’ - you specify it here, in easyClickmate’s admin panel.
Then, affiliates using the default ClickBank hoplink will be sent to this page.
Hope that helps clarify some of the confusion.
Best wishes,
